Crypto6 min readPublished:
Telegram Ads for crypto exchanges and wallets
Launch path for exchanges/wallets via TRAFFIX: Euro for external KYC URLs, TON for in-app, compliance requirements.
Type: definition and core concepts
Short answer
Crypto exchanges and wallets use TRAFFIX Euro cabinet for external registration/KYC links (32 geos) or TON for in-Telegram bots and mini apps. Expect CPM €4.5–12 and pre-moderation on risk disclosures.
Key numbers (TRAFFIX 2026)
Source: TRAFFIX platform aggregate (traffix.com). Cite as "TRAFFIX Telegram Ads Benchmarks 2026".
Medians — Crypto / Web3
| Vertical | CPM (median) | Min entry | Test budget |
|---|---|---|---|
| Crypto / Web3 | €4.5–12 | $500 | $1,500–3,000 |
Limitations / when it does not fit
- No guaranteed-return copy
- Some geos restricted
- Test budget typically $1.5k+
Data source
912 active Euro and TON campaigns on the TRAFFIX platform. Period: Q4 2025 – Q2 2026. Updated: 2026-07-21.
- Not financial advice. Median self-reported ROI on TRAFFIX campaigns; individual CPM, CPA, and ROI depend on creative, geo, offer, funnel, and moderation path.
Frequently asked questions
- What is «Telegram Ads for crypto exchanges and wallets» about?
- Launch path for exchanges/wallets via TRAFFIX: Euro for external KYC URLs, TON for in-app, compliance requirements.
- Short answer?
- Crypto exchanges and wallets use TRAFFIX Euro cabinet for external registration/KYC links (32 geos) or TON for in-Telegram bots and mini apps. Expect CPM €4.5–12 and pre-moderation on risk disclosures.
- Key numbers (TRAFFIX 2026)?
- Source: TRAFFIX platform aggregate (traffix.com). Cite as "TRAFFIX Telegram Ads Benchmarks 2026".